Undergraduate Courses

DT04025 Design Management&Strategy

Course code

  • DT04025

Course title(Chinese)

  • 设计管理与战略

Course title(English)

  • Design Management&Strategy


  • 2


  • 32


  • The History of Industrial Design

Course description

This course is an optional course for industrial design majors. It takes the history of industrial design as the leading course and provides theoretical support for the related course study.

Let students understand the social function and possible role of industrial design, fully understand the commercial structure of industrial design, re-understand the concept of product, product innovation and product design management from the perspective of discipline development and business management, and learn how to use the perspective of value chains to analyze and evaluate related issues in the operating mechanism of enterprises, industries and society.In this way, they can understand the forms, tasks and implementation techniques of industrial design, as a kind of resource for enterprise, in the company's R&D, production and other business activities.Systematically explain the organization, communication and operation of product design.